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LinkedIn: The 5-Minute Drill for Executive Networking Success

LinkedIn: The 5-Minute Drill for Executive Networking Success is written for executives and transitioning military leaders to see the immediate benefit of using LinkedIn to network, build better teams, land new opportunities, pivot, change sectors, get promoted, and better merchandise their talents, expertise, and skillsets.

Executives are busy people and LinkedIn is an extremely valuable resource. Once leaders know how to use LinkedIn for their desired purpose, they can quickly organize a 5-minute drill to accomplish their desired goals. LinkedIn represents the collaboration of two successful thought leaders, Lori Ruff and Joe Frankie III, both of whom have consulted with and crafted profiles for hundreds of executives since the early days of LinkedIn. They provide recommendations for representing oneself online as well as advice on how to navigate a daily routine for executives and leaders to keep themselves in sight and top of mind to people looking for someone just like them. Whether someone is representing their company or themselves, the online image does matter and Lori and Joe show readers how to achieve online networking success.


LinkedIn: The 5-Minute Drill for Executive Networking Success. Don’t let your story go untold!

In this book, Lori and Joe prove that building strong, mutually beneficial relationships, which are at the core of every successful leader's network, in 5-Minutes-a-day can be done! They will leave you wanting more with the results you'll be able to achieve. “5-Minutes” a day made a difference for my business, I know it will for yours, too.

David L. Hancock, Founder, Morgan James Publishers

People know a leader cares because s/he is connected to them. If you aspire to be a leader that cares and so increase the influence of your network and its impact on your community, Lori and Joe's personable approach will draw you in and inspire new ideas for you to achieve extraordinary results.

Charles P. Garcia, 2019 Harvard University Advanced Leadership Initiative Fellow

Lori and Joe’s long histories of building bridges for others across the LinkedIn network make them super-qualified to offer these actionable tips and strategies for success. Not only is their teaching incredibly helpful, but their hearts come through on every page. Read it now!

Joel Comm, New York Times Best-Selling Author

In this book, Lori and Joe give you a distinct competitive advantage. How? By showing you how to navigate the nuances of building authentic relationships on LinkedIn, the most powerful online networking tool of our day for meeting influencers. Take it!

Scott Friedman, Global Speaking Fellow

Lori and Joe address a topic near and dear to me... connecting with people and building relationships. Their focus is a critical platform for long-term success, and how to use it efficiently. Read this book AND... Be authentic, Be real, Be human. Network, and build Communities because... a Network gives you Reach, but a Community gives you Power. #RonR... #NoLetUp!

Ted Rubin, Best-Selling Author


Available Dec 3, 2019 on Amazon, BAM, B&N, and Independent Booksellers.

Preorder or order 3 books on or before Saturday, December 7, 2019, and we will send you 3 additional Signed Copies in time for Christmas (when you scan your packing slip and email it to lori@loriruff.com by 2:00 pm ET Thursday, Dec 12, 2019).

Please post reviews NOW on:


and post on Amazon as soon as the ebook is available.

About the Authors

Brand influence and social media strategist Lori Ruff, globally recognized as “The LinkedIn Diva,” delivers world-class expertise at a time when today’s top performers are trying to make their mark in a bigger and ever more challenging world. She released RockTheWorld™ with Your Online Presence: Your Ticket to a Multiplatinum LinkedIn Profile in 2009 and co-hosted Rock the World with LinkedIn radio with Mike O’Neil, The LinkedIn Rockstar 2010-2014. Since then, she has designed and executed seminal brand strategy campaigns for nonprofits like the Association of Latino Professionals for America (ALPFA) and successful businesses and executives across a range of industries in the private, non-profit and public sectors. Lori lives in Central Virginia nestled near the Blue Ridge Mountains but can often be found on a train traveling through Washington, DC.

Joe Frankie III is a West Point graduate who had a full career in the U.S. Army as a warfighter and logistician for 30+ years. Currently, as an author, coach, and search consultant, he advises military veterans and executives and has over 40 years of experience leading multifunctional teams worldwide in engineering, logistics, life sciences, technology, aviation, and environmental services from startups to Fortune 500 companies in both private and public sectors. Joe lives near Houston, Texas with his wife, Karen and their Miniature Schnauzer, Ollie.

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LinkedIn: The 5-Minute Drill for Executive Networking Success

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